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A growing business is great for PR
Our client, Optimum Professional Services, is growing its team, which is good news for the business and also the great basis of a press release. Professional services firm expands legal and accountancy teams A new accounts director is among a trio of staff to join the...
Press release: Santa, snow and season’s greetings from Gloucester charity
Word Worker press release: Snow, Santa and a sensational winter wonderland were all part of a Christmas fair staged by Gloucester Charities Trust, which provides accommodation and dementia day services for older people across the city. The event was held at the...
Using national events for PR
National events can be a great peg to hang a press release on. Our client, Optimum Professional Services, ran an event to tie in with the Budget and we got some excellent coverage, as well as promoting them as the experts in their field. Word Worker press release:...
Don’t miss the boat with your press release
Imagine writing a press release which focused on your Christmas products. You were sure it was the best press release you’d ever penned - newsy, covered all the necessary information, included a great photo – but it fell on deaf ears. This great press release had no...
Christmas is coming – so PR is getting fat!
It’s not always easy to think of new and creative ways to gain publicity for your business. If you’ve no obvious innovations to shout about, or other milestones which would make the basis of a good press release, you could be left scratching your head. But if...
Twitter: the long and the short of it
Twitter has doubled is character count – and halved the fun I’m rather disappointed with Twitter. Although not an overly frequent visitor to the Twitter-sphere (at least by some people’s standards,) I did enjoy the challenge of getting my message into 140 characters....
New era for professional services dawns as Swindon firms merge
We've handled the public relations for Swindon firms, Regulatory Accounting and Hoffman Briggs, for some years, so great news when they merged - PR opportunities in abundance. A new type of enterprise aimed at providing a range of services to businesses and...
Carer charity tops fundraising target – then launches new appeal
We love working with the charity Carer Support Wiltshire, and were chuffed with the publicity we achieved for their really successful Time for Carers Appeal. An appeal to raise £25,000 to give Wiltshire’s thousands of unpaid carers a break has beaten the target. The...
Second grant opens doors for older people
We love handling the public relations for Bluebird Care Swindon, who help the older people in their community through these generous grants. A second community grant from care at home provider Bluebird Care Swindon is literally a door opener for older people in...